Privacy Policy

1. Information We Collect

We collect information in two ways — what you provide directly and what is collected automatically when you visit our website.

Information you provide:

• Name, phone number, and email address when you fill a contact form or popup
• Business name and industry when you submit an enquiry
• Messages and notes you send via WhatsApp, email, or contact forms
• Information shared during calls or meetings (Google Meet, WhatsApp calls)

Information collected automatically:

• Browser type, device type, and operating system
• Pages visited and time spent on our website (via Google Analytics 4)
• Referring website or search query that brought you here
• IP address and approximate location (country/city level)

2. How We Use Your Information

We use the information collected solely for legitimate business purposes:

• To respond to your enquiry or project request
• To provide the digital marketing, SEO, WordPress, or Meta Ads services you have engaged us for
• To send monthly performance reports related to active campaigns
• To schedule and conduct strategy calls
• To improve the content and usability of this website
• To comply with legal obligations

We do not send unsolicited marketing emails or WhatsApp messages to people who have not contacted us first.

3. Sharing of Information

We do not sell, rent, or trade your personal information to any third party.

We may share limited information only in the following situations:

• Service delivery: If a project requires a subcontractor (e.g., a graphic designer or developer), we share only what is necessary for that specific task, under confidentiality.
• Legal requirement: If required by law, court order, or government authority in India or the jurisdiction where you reside.
• Business transfer: In the unlikely event of a business sale or merger, client data may transfer as part of that process — with advance notice to you.

4. Cookies & Tracking

This website uses cookies and similar tracking technologies to improve user experience and analyse traffic.

Types of cookies used:

• Essential cookies: Required for the website to function (session management, security)
• Analytics cookies: Google Analytics 4 — tracks page views, session duration, and traffic sources. Data is anonymised.
• Marketing cookies: Google Ads conversion tracking and Meta Pixel — used to measure the effectiveness of advertising campaigns we run for our own promotion.

You can disable cookies in your browser settings at any time. Disabling analytics cookies will not affect your ability to use this website.

5. Third-Party Services

This website integrates with the following third-party services, each with their own privacy policies:

• Google Analytics 4 — website traffic analysis. Google Privacy Policy
• Google Ads — conversion tracking for our own advertising. Google Privacy Policy
• Meta (Facebook Pixel) — ad performance measurement. Meta Privacy Policy
• Calendly — appointment booking. Calendly Privacy Policy
• WhatsApp (Meta) — client communication. WhatsApp Privacy Policy
• Google Fonts — typography. Fonts are loaded from Google's servers, which may log your IP address.

By using this website, you agree to the data practices of these third-party services as described in their respective privacy policies.

6. Data Retention

We retain personal information for as long as is necessary for the purposes described above:

• Enquiry data from non-clients: deleted after 6 months if no project proceeds
• Active client data: retained for the duration of the engagement plus 2 years after project completion for tax and legal compliance
• Website analytics data: retained as per Google Analytics default settings (14 months)

You may request deletion of your data at any time by contacting us (see Section 10).

7. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access: Request a copy of the personal data we hold about you
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request that we delete your personal data ("right to be forgotten")
• Portability: Request your data in a structured, machine-readable format
• Objection: Object to processing of your data for marketing purposes

To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

8. Data Security

We take reasonable precautions to protect your personal data:

• This website is served over HTTPS (SSL/TLS encryption)
• Client project data is stored in password-protected Google Workspace accounts
• Google Ads and Meta Ads account access is managed through official platform permissions — not shared passwords
• We do not store payment card information (all payments are processed by the client directly or through payment platforms)

No method of electronic transmission or storage is 100% secure. While we use commercially reasonable security measures, we cannot guarantee absolute security.

9. Children's Privacy

Our services are directed at business owners and professionals aged 18 and above. We do not knowingly collect personal information from anyone under 18. If you believe a minor has submitted information through our website, please contact us and we will delete it promptly.

10. Contact Us

For any questions about this Privacy Policy or to exercise your data rights, contact:

We may update this Privacy Policy from time to time. Material changes will be noted at the top of this page with a revised "Last updated" date. Continued use of this website after changes constitutes acceptance of the updated policy.